PRODUCTIVITY

The True Value of Entrepreneurship

Aug 04, 2024

As business owners, we often hear about the perks of being our own boss, like taking vacations whenever we want. But there's a deeper, more meaningful aspect of entrepreneurship that often gets overlooked: the ability to be there for our loved ones when they need us most. But here's the catch: this can only happen if we are truly productive with our time. True productivity isn't just about financial success or personal leisure; it's about creating a life where we can prioritize what truly matters.


A Personal Story

Recently, my sister needed help getting to and from her surgery an hour and a half away, since her children were unavailable. My brother was already hosting her at his home for recuperation and my intuition told me I was the right person for the job. This experience was a powerful reminder that being a business owner gives us the flexibility to make decisions that align with our values and priorities.


During those drives, I reflected on how often we get caught up in the daily grind of running our businesses. We focus on client acquisition, revenue growth, and hitting our targets. While these are important, they shouldn't overshadow our personal responsibilities and relationships. Being able to support my sister during a critical time was more rewarding than any business milestone I could achieve.


The Deeper Value of Productivity

When we're truly productive in our business, we gain the freedom to support our family and friends in times of need. This is far more significant than the ability to take a vacation whenever we want. It's about being present and providing support when it matters most. Productivity should be seen as a means to create a balanced life, where our professional success supports our personal well-being and relationships.

True productivity involves setting up systems and processes that allow our businesses to run efficiently, even in our absence. This means having the right tools, delegating tasks effectively, and ensuring our team is empowered to handle day-to-day operations. By doing this, we free ourselves to step away when needed, knowing that our business will continue to thrive.


Productivity vs. Busyness

Many business owners on social media celebrate the flexibility of their schedules, but true productivity goes beyond that. It's not just about being busy; it's about making meaningful progress that allows us to prioritize our loved ones. The distinction between busyness and productivity is crucial. Being busy often means being caught up in a whirlwind of tasks that may not significantly impact our business's success. On the other hand, being productive means focusing on high-impact activities that drive growth and efficiency.

To achieve this, we need to regularly review and refine our strategies, ensuring they align with our goals and values. This includes setting clear priorities, eliminating unnecessary tasks, and balancing work and personal life. By doing so, we can ensure that our time and energy are directed towards what truly matters.


The Importance of Internal Work

Beyond external strategies and systems, internal work is crucial for achieving true productivity. Our mindset and unconscious beliefs can significantly impact our ability to be productive and present. Internal blocks, such as self-doubt, fear of failure, or perfectionism, can hinder our progress and prevent us from fully engaging with our work and loved ones.

Addressing these internal challenges through mindset work and personal development is essential. Techniques such as mindfulness, meditation, and coaching can help us identify and overcome these blocks. By cultivating a positive and resilient mindset, we can approach our business and personal life with greater clarity and confidence.


Embracing True Productivity for a Fulfilling Life

Being a business owner isn't just about the freedom to vacation. It's about having the ability to be there for our family and friends. By focusing on productivity and clearing internal blocks, we can create a business that supports our values and relationships. True productivity enables us to lead balanced, fulfilling lives where we can prioritize what truly matters.

Let's strive to redefine productivity, not just as a measure of our professional success, but as a means to enhance our personal lives. By doing so, we can ensure that our business endeavors support our overall well-being and allow us to be present for the moments that matter most.


Christine Rothdeutsch

Stop Making Excuses and Start Thriving! My purpose in life is to help guide people just like you, coaches, consultants, and freelancers who are frustrated with all their wasted time being busy and not profitable. You can clear the chaos of self-doubt, procrastination, and disorganization and build a thriving, profitably productive business. Get started with a Vision Strategy Call.